Monday, December 7, 2009

Vinyl Records & Turntables Make A Comeback

Just up from The New York Times, an article on the resurgence of vinyl records and turntables amidst the collapse of the larger recording industry. Some say its due to the role of video games like Rock Band and DJ Hero, other vantage points suggest it has something to with the richer, smoother sound that vinyls produce. Whatever the root of the cause, the effect is undeniable: Sales are on the up and up, and it ain't grandpa who's buying 'em - it's the kids!

Excerpt Below // Full Article Here

“It’s all these kids that are really ramping up their vinyl collections,” Ms. Friedman said. “New customers are discovering the quality of the sound. They’re discovering liner notes and graphics.” In many instances, the vinyl album of today is thicker and sounds better than those during vinyl’s heyday in the 1960s and 1970s.

Sales of vinyl albums have been climbing steadily for several years, tromping on the notion that the rebound was just a fad. Through late November, more than 2.1 million vinyl records had been sold in 2009, an increase of more than 35 percent in a year, according toNielsen Soundscan. That total, though it represents less than 1 percent of all album sales, including CDs and digital downloads, is the highest for vinyl records in any year since Nielsen began tracking them in 1991.

Sales of CDs, meanwhile, have been falling fast, displaced by the downloading of digital files of songs from services like iTunes. Sales of albums on CD, which generally cost half as much as their vinyl counterparts, have dropped almost 20 percent this year, according to Nielsen.

With overall sales down, numerous big music-store chains like Tower Records, Virgin Megastore and HMV have pulled out of Manhattan, leaving music sales largely to online merchants and the few small, die-hard record shops scattered about Greenwich Village and Brooklyn.

One exception has been Best Buy, a national electronics chain that recently opened its sixth store in Manhattan. A year ago, the chain started stocking vinyl albums in about 50 of its stores, including one on the Upper East Side. Their presence, with their alluring cover art, still has the power to stun.

“Some individuals come into our store and they stop in their tracks,” said Andre Sam, a sales representative at Best Buy’s store on East 86th Street. “They don’t expect to see this.

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